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Hi, good post!
Congratulations for your post, it remembers me that we are going deeper into a flatten world (http://www.thomaslfriedman.com/bookshelf/the-world-is-flat).
You mentioned that “…relationships in the market have changed, and guess what, to the customer side!” I would add that specially in the business world, customers have realised that there is strength in numbers (La unión hace la fuerza). It’s the community who moves all around IT (opensource, new standards,…) and customers are acting as a community to bring the market relationship onto their field.
Social tools are being used by customers and companies (buyers and sellers) equally, developping new kinds of relationships… is CRM the answer? YES
My comment was addressed to the following post “How Twitter has changed the relationship company-customer”, I don’t know why it appeared into this one.